Analysis of a magazine cover

Title of publication: It is placed at the top of the cover and even though Mila Kunis' head is covering half of it, the magazine is well known so the audience will know which magazine it is.Wherever the magazine is placed on the shelf space, it will be recognised. It is written in bold capital letters, which will be visible to the audience.

Slogan: 

Central image: The central image is of Mila Kunis, a famous actress. This is a strong image, as she is giving direct mode of address, which allows the magazine to connect with the audience, and will attract women and men. The 'flash' relates to the image as she has a flat belly, she may be giving tips to the audience of how to get her figure. The central image could  attract both a female and male audience.

'Flash': The flash is 'flatten your belly', this may link to Mila Kunis as she has a flat belly, she may be giving advice on how to get that image. That flash is the biggest one, and there are smaller ones surrounding the cover such as '25 ways to have fun with him'.

Free offer: 

Colour scheme: The colours used are black, white, yellow and the background is pink. The pink could show that the target audience are females. The black and white could suggest the 'bold' audience. Combining these colours creates an impression that will attract the audience.

Name/Game checks: 

Language: The language used on the cover is simple and straight to the point. Short words are used so that the audience wont get bored when reading the cover. They will want to be attracted to what is written otherwise they will ignore it.

Competitions: 

Direct address & asking questions: '8 things you must tell your gyno' this allows the audience to be drawn in, and wonder what they have to know. 

Bar code, date & price: The price is written in the top right hand corner in bold writing, which allows the audience to see how much it is and whether it is worth it.

The 'real' target audience: Cosmopolitan is aimed at females 25-35, as they will be working and wanting to keep fit. But a younger audience may read the magazine, as they may be interested in the topics.